Simon Urbina - Simon Web Design

Hello. I’m Simon.

Simon’s a Product Designer and Front End Dev with over 20 years of experience. He started as a graphic designer and illustrator coding his first website in 1996. He has worked with brands like Publix, Microsoft, and Discovery Channel. He’s been fortunate enough to gain a strong understanding of business strategy, user experience, and technology along the way. His mission is to build beautiful things and make sure user voices matter in the products following the age old biblical golden rule.

Recent Projects & Social

My Process

Start with the User

Digging deeper and going beyond the surface is critical in order to deliver products users want. It’s starts with listening.

Operate with Focus

Any project is going to be filled with challenges. Focus means always looking forward beyond the challenges toward the end goal.

Deliver Balance

Lasting success means balancing user needs, technology,
and business strategy. There is a careful balance to be
struck everyday.

My Skillset

Soft Skills

  • Strategy
  • Presentation
  • Story Telling
  • Creativity
  • Deal making
  • Management
  • Collaboration
  • Empathy

Hard Skills

  • UX Design
  • UI Design
  • User Testing
  • Front End Development
  • Motion Design
  • Illustration

Code Skills

  • HTML
  • CSS
  • JS
  • PHP
  • Objective-C

My Tactics

Start in pencil then pixels

Coming from an illustration background helps iterate ideas on paper before any pixels are pushed. Knowing which ideas work rapidly means we save time and money.

UX Design Experience

With over 20 years of experience as a UX designer, I have honed my skills and developed
a deep understanding of what it takes to create intuitive and user-friendly designs.


of pages created


of clicks Stimulated

10k hrs

mastering design craft

Trusted UX Designer

It’s been a privilege to have the opportunity to work with some of the most recognized brands product design.



Publix Pharmacy


Discovery Channel



National Park Service



National Park Service

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I have dozens of curated portfolio pieces of thousands related to UX, UI, and management work. Please feel free to touch base if you're interested. I can provide you access to my portfolio.

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